Empower LTD ("Empower") has a mission to bring capital, wisdom and experience to great companies and teams to better enable their ability to grow and compete in a dynamic fast paced consumer market place.

While we may pursue an initial business combination in any industry, sector or geographic region, we intend to focus our search initially on U.S. businesses that complement our broad experience in consumer-facing enterprises at the forefront of evolving preferences, tastes, experiences and values and that have the potential to offer a differentiated proposition that creates more meaning and connectivity to the modern consumer. We will seek strong fundamental businesses that have meaning and connectivity with the modern consumer in consumer products, retail, services, experiences and related sectors, with emphasis on one or more of the following attributes:

  • Brand leadership and high awareness in its respective categories
  • Highly engaged base of loyalists and communities
  • Clear and consistent value proposition
  • Sustainability-minded and socially conscious
  • Digitally enabled
  • Agile supply chain

The overall U.S. consumer goods and services sector represents a market size of $14.5 trillion, has grown at a 4.4% CAGR over the past three years[1] and is projected to be the primary driver of GDP growth through 2030[2]. Within this space, we have identified a number of sub-sectors comprising roughly 50% of the U.S. consumer goods and services market that may present distinctly compelling opportunities for us in the current environment.

MidOcean Partners

Established in 2003, MidOcean Partners is a premier New York-based alternative asset manager that specializes in middle market private equity and alternative credit investments. Since inception, the focus of MidOcean Private Equity has been on investing in high-quality middle market companies in the consumer and business services sectors with strong brands, quality management teams and attractive strategic, operational and financial growth opportunities that can benefit from access to MidOcean’s extensive network of operating talent. Established in 2009, MidOcean Credit currently manages a series of alternative credit strategies, collateralized loan obligations (“CLOs”), and customized separately managed accounts.

Since 2003, MidOcean has raised over $12.5 billion in capital across five private equity funds and a series of alternative and long only credit strategies managed across funds, collateralized loan obligations and separately managed accounts.


[1] U.S. Bureau of Economic Analysis; from 2016 to 2019.
[2] Congressional Budget Office. The Budget and Economic Outlook: 2020 to 2030. January 2020.